PROJECT DETAILS

CLIENT

: PANNA COFFEE

 

  COFFEE ROASTER

DATE

: 2016

CATEGORY

:
GRAPHIC, ILLUSTRATION

OBJECTIVES

Of course you can do your own simple home coffee roasting, but what if Panna Coffee can give you the freshest and the tastiest? Here the secret: Panna Coffee takes their sourcing and roasting seriously. So they need a proper packaging to represent theirselves, and that's where we jumped in. Our idea starts from the uniqueness of the origin of coffee beans: Javanese and Sumatran. Then we create a hand drawn design, which later manifested into a digital artwork. We want to preserve the classic and vintage feel, that is strong and heartwarming—just like Panna Coffee's roastings.

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